McCallan Marketing is a specialist pharmaceutical marketing company that works with some of the leading brands in its sector. Having undergone a number of changes, including relocating to a new, modern workspace in West Bridgford, the company wanted their digital presence to reflect the shifts within the business. The Framework were commissioned to produce a new website that would provide a digital facelift, cementing McCallan’s position in the market place.
The website was designed to reflect the modesty of the owner and staff, whilst demonstrating the professionalism of the business. The clean, simple style of the design clearly communicates the company’s values and selling points, reflecting the no nonsense approach of the agency.
Once we had established the look and feel for the website, we were also commissioned to create a cultural video demonstrating some of the strategy and thinking that goes on behind the scenes at the agency every day, with the objective of bringing the talented staff and their work to the forefront.