Koda Staff wanted a clear and UX focused website that would allow users to quickly and easily navigate the site. To do this, the Framework development team built a site that supported structured user journeys and ensured that the page speed was optimised to give the user a fast and slick experience. The team used Tailwind CSS framework which allows unique custom designs to be created easily. The site was given a custom preloader using the Koda Staff logo and mark to help create a visually appealing experience.
Koda Staff wanted to utilise illustrations on their website to give it a more human feel. They wanted illustrations to help them connect with website users and tell more of a story about their business and the way it is run. Koda Staff already had an established brand that they wanted to ensure was shining through on their new website and so the Framework Design team had to make sure that they were emulating that style.
The illustrations consisted of clean lines and bold colours, plants and people were included to give a sense of a relaxed and peaceful atmosphere, whilst computers and text bubbles were used to demonstrate productivity. Additionally, simple colourful icons were used to indicate success, phone calls, games and writing, and were used on the service page to help convey more information about the types of recruitment that the company supports.
The Framework Design team travelled down to London to the Koda Staff office to carry out a photo shoot of the office itself and the staff in action. The photographs were captured, processed, and then provided to the client ready for use. The images were the perfect addition to the Koda Staff website and were also ready to be used for any marketing collateral that the team would put together in the future.