That was the immediate feedback when our new site for Funbox was launched. And they were not wrong.
The biggest in the world – this massive attraction of frolicking fun with its bright and vibrant brand is currently opening up in key locations across the USA.
To delight and surprise – we reshaped the brand colours and adopted a mobile first, animation-heavy digital experience.
Appealing to both kids and parents, everything had to be exciting and engaging. But… we couldn’t lose sight of developing a quick-to-cart UX (with low bounce rates 😬 ), where ordering tickets would be an absolute walk in the park.